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09 / Industry

Transportation

Where ideas move people

In transportation, the challenge is not introducing a new service or vehicle, but earning a place in people's daily lives. From launching the Riyadh Metro and driving nationwide awareness at scale, to building the presence of emerging mobility brands like Ceer, we help ambitious projects earn attention, build trust, and accelerate adoption. We have done this across public transportation, automotive, and mobility brands including Lucid, BYD, SAR, and others.

Transportation work

Clients in this sector

  • Riyadh Metro
  • CEER
  • Lucid
  • BYD
  • Saudi Arabia Railways
  • Dodge
  • Fiat

Our work in action:

Case 01

Riyadh Metro

One of the Middle East's largest public transport projects needed a launch to match. We planned, executed, and managed Riyadh Metro's entire digital campaign, from content and paid media to publisher coordination and real-time listening, driving public awareness and community engagement across platforms.

  • Riyadh Metro campaign
  • Impressions across platforms+900M
  • Engagements+13M
  • Founding Day campaign trended nationally#1

Case 02

CEER

The first Saudi electric vehicle brand only launches once. We shaped how CEER arrived, from brand launch and creative campaigns to its social presence, giving a homegrown EV pioneer a voice as bold as its ambition.

  • CEER campaign
  • CEER launch frame — a new era begins
  • CEER launch frame — our energy is changing
  • CEER launch frame — design that feels